You’re running your small business full of energy and passion but things are not working out quite as you thought…
You’re struggling to find enough clients and you’re not sure where to start looking for them......
You know you need to be marketing but you are not sure how. Your website looks great. You have a Facebook and Instagram page that you post to and get some likes but not many (if any) clients.
You are part of a number of Facebook groups and post regularly about what your business does but the conversion to clients is not happening. You attend networking events, hand out cards and wait for contact that rarely comes. You wonder what it is that you are doing wrong.
You just want to get on with helping clients, making money and enjoying your work....
Others on your social media and networking groups seem to have it all worked out and look like they are doing great…..you wonder how. How do they do it?
You’d love to know how to build a solid marketing plan that works!
If you want to grow your business you HAVE to market it, or how else are your clients going to find you?
But how and where you ask?
You know your business is great and it offers just the right solution to client’s problems. Those who have worked with you love what you do and appreciate how you have helped them and yet you cannot find enough of those people to make your business financially stable and profitable.
It’s not because you don’t work hard or long hours because you do but you crave more freedom and flexibility with your work schedule for fun, family and friends.
Well it is possible. It’s not simple but with good planning, support and hard work you can create financially stable and profitable business while to have the freedom and flexibility you desire.
It’s all in your planning. Yes, I know business planning is dead boring and painful but you don’t take a trip to an unknown destination without consulting a map so why try and run a business without clear goals and a plan.
How would you feel if someone could support you to create a "productive, fun and visual" business and marketing plan to attract more clients resulting in more freedom while allowing for flexibility. A plan that works.
** No more boring and tedious business planning!
** No expensive courses to take or books to buy!
** Just a simple, fun and extremely affordable solution.
If you want your business to succeed, have enough clients and be profitable, you must start with a good business plan that gives you results.
By results, I mean working more in your business doing what you love not constantly working on your business with little progress. Being able to take a day off to go to a special event, your child’s sports day/school concert or have an extra-long lunch with a friend. After all isn’t that why you wanted to work for yourself?
But why is a good business and marketing plan so crucial?
You've heard it said, in business, it is NOT a matter of “just build it and they will come” but rather “she that fails to plan, plans to fail.”
Business planning or setting business goals is not new. It’s something good business owners have always done and still do. But unfortunately, there is a trend among small business owners to neglect this step or write a plan and put it in a drawer never to be used again.
So why do you need a business plan for your business? In a nutshell, it is because it helps you attract clients!
Put simply a business plan or business goals allow you to:
• Have clarity around the vision of your business to keep you on track to
• Define and communicate your mission so you achieve your vision
• Describe your ideal client which makes them easier to attract
• Identify what makes you different so you can use your point of
difference to attract clients
• Create a road map for achieving your goals in running a profitable
• Focus on what is important so you use your time effectively and
• Create an action plan for what you need to do, when you need to do it
and how you will do it!
• Track your progress to tweak what is not working and to scale what is
to attract more clients
• Meet all legal requirements so you stay in business with your clients
• Plan your marketing strategies to attract more clients
I’ll say it again, If you want your business to succeed, have enough clients and therefore be profitable you must start with good business planning
Business Coach, Lisa Branigan offers affordable workshops or individual sessions to help women in business see why business planning gets you more clients plus how to make the process less painful and easier!